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I write about the things clients ask me most often: how to get the best results from a video shoot, what different types of video can do for your business, and what the production process actually looks like from your side. If you're thinking about commissioning a video, this is a good place to start.

MAKING THE MOST OF LIMITED FILMING TIME

In today’s fast-paced business environment, time is often one of the most valuable resources. For corporate clients, this means finding efficient ways to produce high-quality video content within tight schedules and limited filming windows. Whether it’s capturing interviews, team activities, or site tours, making the most of your filming day ensures you maximise the return on your investment. Here’s how you can effectively plan for a productive video shoot that delivers resul

Fabio Guglielmelli

3 min read

FROM OLD TO GOLD: CREATIVE WAYS TO REPURPOSE YOUR VIDEO FOOTAGE

In the fast world of video production, repurposing footage is one of the powerful ways to maintain freshness while maximizing your investment. Whether it is a corporate video , an event , or a promotional video , looking back at past projects may be a goldmine of content you can rework and reapply. Here are creative ways to breathe life into existing footage and make it work harder for your brand. 1. Create Highlight Reels from Past Events Chances are that if you have covered

Fabio Guglielmelli

3 min read